In the summer of 1984, Michael Jordans’ agent David Falk met with Nike executive Rob Strasser. When the Jordan I came out in 1985 Nike was still known primarily as a running shoe company. As the first basketball player with his own signature sneakers Michael Jordan would immediately become the king of basketball sneaker advertising. Like no product before or since, the Air Jordan reshaped the footwear industry. Basketball shoes became everyday wear since then.
The fascination with Air Jordan isn’t about to end. They’re not just sneakers – they’re pieces of history attached to the feet of one of the greatest basketball players of all time. Even more than three decades since the first Air Jordan’s launch, they remain some of the most sought-after items for collectors, athletes, and sneaker enthusiasts globally.
Whether you agree or not, please let me know in the comments below. Check out 10 Most Popular Air Jordan Sneakers of All Time. Of course it is impossible to list the best ten. This list is just for fun. Feel free to add your examples. Here is my top ten.
-featured image by Timothy Tsui
10 – Air Jordan 9
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09 – Air Jordan III
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08 – Air Jordan 7
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07 – Air Jordan 14
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06 – Air Jordan 12
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05 – Air Jordan Retro 13
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04 – Air Jordan 4 Retro
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03 – Air Jordan 10 Retro
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02 – Jordan Retro 11
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01 – Air Jordan 1 High The Return Black/Gym Red/White
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The Rise of the Air Jordan Empire
A glance at the history of Jordan shoes illuminates how these sneakers have transcended the boundaries of sports and entered the realm of cultural icons. Their journey from the hardwood of the basketball court to the catwalks of high fashion is a testament to the genius of Nike and the allure of Michael Jordan himself.
The first Air Jordan was released in 1985, a direct result of Nike’s landmark endorsement deal with then-rookie phenom Michael Jordan. Bucking the trend of white basketball shoes, the Air Jordan I flaunted a bold red and black colorway that captivated fans and flouted league rules. This act of defiance bolstered the shoes’ appeal, marking the birth of a sneaker legend.
Over time, Air Jordans have become more than just basketball shoes. They are retro sneakers that have helped define styles and trends. With each release, Air Jordans have continually set new standards in design, innovation, and performance. They’ve evolved from being a rebellious statement to becoming a symbol of Jordan’s dedication to excellence, winning spirit, and coolness under pressure.
Air Jordans have also left a lasting mark on pop culture. They’ve played prominent roles in iconic movies and TV shows, becoming sneakers in classic movies like Spike Lee’s “Do the Right Thing” and “Space Jam.” Their influence extends well beyond the basketball court, resonating with artists, musicians, and celebrities.
In conclusion, the rise of Air Jordans is a testament to the power of a great story. Each sneaker represents a chapter in Michael Jordan’s illustrious career, making them invaluable collectibles in the eyes of many enthusiasts.
